Tell your destination's story with the latest strategies

Destination marketing guide

Join Expedia Group today

Signup is easy, free, and gives you exposure to over 675 million monthly site visits.

Join Expedia Group today

Signup is easy, free, and gives you exposure to over 675 million monthly site visits.

In our last Travel Recovery Trend Report, covering the second quarter of 2021, we highlighted several positive signs for the industry. As we moved into Q3, however, concerns around the Delta variant and renewed restrictions led many travelers to reevaluate. Still, the industry saw positive progress in many areas. This latest installment tracks this momentum using our first-party Expedia Group traveler data and custom research, presented at both a global and regional level. Travel marketers can use these latest insights to inspire travelers and continue their road to recovery.

Drive demand and optimize your ad campaigns

Successful destination marketing must reach the right travelers at the right time to convince them to visit. It sounds simple, but we know there are unique challenges regardless of the size of your destination.

From getting in front of travelers early to understanding what ads they respond to, we’re here to help you create informed, high-impact campaigns that convert.

Download the guide to learn how:

  • Our data and insights can help you connect with travelers more effectively.
  • You can use our full-funnel suite of solutions to tell your destination’s unique story.
  • Destinations around the globe have partnered with us to raise their visibility and attract visitors.

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Why Expedia Group?

Millions of travelers visit Expedia Group sites every day to shop for their travel needs. We use multiple factors, including traveler search criteria and past booking behavior, to deliver optimal property search results that provide travelers with the most relevant properties and deals every time they search. Understanding the factors that influence your display can help you optimize your visibility and boost the bookings generated for your property.

Reach a global audience

Your property is marketed on over 200 travel booking sites such as Expedia, Hotels.com, Egencia and more; in more than 75 countries and 35 languages; which attract 75M monthly flight shoppers.

Attract diverse travelers to your door

Our dynamic portfolio of brands helps you generate bookings through a wide range of channels including corporate, mobile, packages (e.g. flight + hotel) and more.

Maximize your revenue potential

Our easy-to-use tools and world class sales and support teams help you optimize your strategy to fill your rooms and increase revenue.

Thank you for registering for our webinar – What travelers want in 2021.

You will receive an email confirmation shortly.  We’ll see you there!

Find out where your travellers are coming from

Are you targeting the right market? Find out where your travellers are coming from, how long they're staying and who is spending the most.

Find out how you should be pricing your rooms

Your market report can help you plan your revenue management strategy. Compare your pricing to your competitive set and find out which weeks are your most popular.

Expedia YouTube Channel Trailer

Welcome to the Expedia YouTube Channel where you’ll find inspiring travel guides and tips about destinations across the globe. We’ll be traveling around the world to help you find and plan the ultimate adventure.

Learn more about booking behaviors

Find out how your travellers are booking their trips, and whether packages and promotions can help boost your revenues.

Find out where your travellers are coming from

Are you targeting the right market? Find out where your travellers are coming from, how long they're staying and who is spending the most.

Look Inside

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Reach a global audience

Your property is marketed on over 200 travel booking sites such as Expedia, Hotels.com, Egencia and more; in more than 75 countries and 35 languages; which attract 75M monthly flight shoppers.

Attract diverse travelers to your door

Our dynamic portfolio of brands helps you generate bookings through a wide range of channels including corporate, mobile, packages (e.g. flight + hotel) and more.

Maximize your revenue potential

Our easy-to-use tools and world class sales and support teams help you optimize your strategy to fill your rooms and increase revenue.

Manage your business with Expedia Group anytime, anywhere.

Download the Partner Central app and get quick, easy access to the tools and data you need.

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