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Turn inspiration into bookings for your destination

Explore full-funnel advertising solutions for DMOs

Create more impactful destination campaigns

Help convince travelers to visit your destination by getting your ads in front of them at key moments.

Download our overview of full-funnel advertising solutions for DMOs to learn how you can stay top of mind at every stage of your ideal travelers’ trip planning process with:

  • Unique media experiences.
  • High-performing ads that respond to travelers' behavior.
  • Access to robust research around travelers’ purchasing journeys.

What do travelers want? New research reveals answers

Date: October 8, 2020
Time: 10:00AM PDT, 1:00PM EDT
Duration: 60 minutes

Over the last several months, Expedia Group surveyed a total of 34,000 global travelers, with the goal to help you learn how you can position your property to capture bookings as travel recovers.

Join us to be first to act on the findings, including:

  • The surprising ways booking behaviors have changed.
  • Which demographic will travel first and what it means.
  • A 15-point action plan to attract travelers.

The Travel Industry's Recovery Maintains Momentum

In our last Travel Recovery Trend Report, covering the second quarter of 2021, we highlighted several positive signs for the industry. As we moved into Q3, however, concerns around the Delta variant and renewed restrictions led many travelers to reevaluate. Still, the industry saw positive progress in many areas. This latest installment tracks this momentum using our first-party Expedia Group traveler data and custom research, presented at both a global and regional level. Travel marketers can use these latest insights to inspire travelers and continue their road to recovery.

Why Expedia Group?

Millions of travelers visit Expedia Group sites every day to shop for their travel needs. We use multiple factors, including traveler search criteria and past booking behavior, to deliver optimal property search results that provide travelers with the most relevant properties and deals every time they search. Understanding the factors that influence your display can help you optimize your visibility and boost the bookings generated for your property.

Reach a global audience

Your property is marketed on over 200 travel booking sites such as Expedia, Hotels.com, Egencia and more; in more than 75 countries and 35 languages; which attract 75M monthly flight shoppers.

Attract diverse travelers to your door

Our dynamic portfolio of brands helps you generate bookings through a wide range of channels including corporate, mobile, packages (e.g. flight + hotel) and more.

Maximize your revenue potential

Our easy-to-use tools and world class sales and support teams help you optimize your strategy to fill your rooms and increase revenue.

Thank you for registering for our webinar – What travelers want in 2021.

You will receive an email confirmation shortly.  We’ll see you there!

Find out where your travellers are coming from

Are you targeting the right market? Find out where your travellers are coming from, how long they're staying and who is spending the most.

Find out how you should be pricing your rooms

Your market report can help you plan your revenue management strategy. Compare your pricing to your competitive set and find out which weeks are your most popular.

Expedia YouTube Channel Trailer

Welcome to the Expedia YouTube Channel where you’ll find inspiring travel guides and tips about destinations across the globe. We’ll be traveling around the world to help you find and plan the ultimate adventure.

Learn more about booking behaviors

Find out how your travellers are booking their trips, and whether packages and promotions can help boost your revenues.

Find out where your travellers are coming from

Are you targeting the right market? Find out where your travellers are coming from, how long they're staying and who is spending the most.

Learn more about booking behaviors

Find out how your travellers are booking their trips, and whether packages and promotions can help boost your revenues.

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Destination Marketing Guide

Learn how to deliver immersive and intriguing campaigns to curious travelers searching for their next trip.

Data-driven tourism marketing

Understand consumer behavior and travel trends to ensure your destination stands out from the rest.

Scotland is calling

Find out how VisitScotland partnered with Expedia Group Media Studios on a campaign that lead to a 115% increase in room nights period over period.

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